Social media posts don’t generate leads and sales automatically. Learn how to point followers back to your small business website for the best results.
Social media is a stronger tool than most small business owners realize. Don’t be satisfied with a few likes, retweets or shares here and there. Think big! Your social media posts should all have the same goal: To incite your social followers to visit your website, call your company or stop in to make a purchase.
How do you inspire your social media followers to take the next step towards becoming paying customers? Post content that inspires them and make it easy for them to visit you, whether online, by phone or in person.
Here’s how to create social media posts that drive customers your way:
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