The Humble Beginnings of 1st Choice Tax Services 1st Choice Tax Services, based in Fairfield, California, was born out of resilience, determination, and a desire to serve the community. In 2015, Esmeralda Cervantes, the founder of 1st Choice, found herself unemployed for two years. Faced with limited options, she sought out receptionist positions, which led her to a surprising opportunity—a chance to train as a tax preparer for free. With a study guide and a strong work ethic, Esmeralda quickly passed the required exams and began her journey as a tax professional. Initially gaining experience through employment with Sears and a local tax shop, Esmeralda mastered working with W-2 forms and learned the nuances of tax preparation through hands-on practice. Her journey to independence began in 2017 when she took a leap of faith to establish her own business, 1st Choice Tax Services, while continuing her full-time job in Napa. A Diverse Range of Services To...
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