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How to successfully start a business in Solano County?

Learn the pros and cons of starting your own business in Solano County and how to position yourself as a successful entrepreneur. I will share invaluable resources to take a new business through the nuts and bolts of starting your business including licenses and permits. You will also learn how to take advantage of the Small Business Development Center's free training and advising services for your new business, and more!

Restaurant Marketing Ideas for October

If you have a restaurant in Fairfield, Vacaville, or Vallejo, Coming up with fresh restaurant marketing ideas can sometimes be difficult for restaurant owners and operators. Fortunately, October lays out a tasty selection of food focused days that offer up the right ingredients to help build your restaurant’s marketing menu. Download Restaurant Marketing Calendar

4 Ways to Grow Your Online Presence and Have More Customers Find Your Business

4 Ways to Grow Your Online Presence and Have More Customers Find Your Business For most customers in the 21st Century their first introduction to a business is by seeing it first online. That’s why each and every business needs to have a strong online presence. Not only will this increase your brand’s reputation, it will establish you as an authority figure. Both of which can help more customers discover you and the services or products that you provide. But, how can you stand apart from every other business in Solano County that is attempting to reach customers online? Here are four simple methods that will not only grow your online presence, but also attract more customers.

5 Simple Strategies You Can Use With Video To Promote Your Business Locally and Increase Sales

5 Simple Strategies You Can Use With Video To Promote Your Business Locally and Increase Sales If you’re looking for a way to get visibility online for your business fast, and make sure it continues to work for you long-term, you’ve landed in the right spot. I think you'll agree with me that one of the hardest parts about video marketing (especially in the beginning) is simply getting started, and knowing what kind of videos to create. However once you see the video tips I’ll be sharing... you’ll have enough video ideas to continue to make them forever.

6 Simple Ways to Lower the Cost of Your Facebook Ads So That You Can Stop Checking All The Time

6 Simple Ways to Lower the Cost of Your Facebook Ads  So That You Can Stop Checking All The Time Have you ever been blown away by how easy it is to blow through your social media budget before you know it? This is particularly true if you’re running a lot of Facebook ads and you don’t know what you are doing. A lot of businesses don’t realize that you don’t have to sacrifice on cost to get results. Instead, the way the system is set up, you’ll likely see lower cost when you get best results. Want to learn more? In this video, I’ll go over how to make your social ad dollars go further with these six quick tips to lower your Facebook ads cost.

4 Factors that Drive Up the Cost of Your Facebook Ads! Don't let them kill your Business

4 Factors that Will Drive Up the Cost of Your Facebook Ads! They may kill your business if you do not fix them Facebook Ads is one of the most effective social media ad platforms, particularly when it comes to getting people to visit your local business. Small Businesses with knowledge of Facebook’s ad system are often able to do well and get a lot of results and customers with them. There’s one thing that plagues all mom and pop stores using Facebook, however: the cost of your Facebook Ads to get customers to visit your business or call you. Facebook Ads can get expensive. I believe that they’re a worthwhile investment, even if they can get a bit costly. That being said, I don’t think it hurts to take a look at what factors are driving up the cost of getting customers from Facebook Ads to see if there’s anyway to reduce the overall cost.

How much do Facebook Ads cost? The Complete Guide to Understanding It

How much do Facebook Ads cost?  The Complete Guide to Understanding It There’s a question I heard lately a lot by people that asks me about Facebook Ads: How much do Facebook Ads cost?  And one of the only consistent answers I see is “it depends on a lot of factors.” And, This is absolutely true. There’s a lot that goes into understanding Facebook Ads cost; everything from your audience to your bidding plan to ranking Facebook gives you directly affects and influences how much you’re going to pay.