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5 Costly Mistakes Small Businesses Make With Online Reviews And Tips To Avoid Them

Don’t let a minor customer service mistake explode into an online review catastrophe that your customers in the Solano County area will see. Show the best of your business by how you handle online review responses. Every small business owner knows how valuable word-of-mouth marketing is. But did you know that online reviews can be the digital equivalent? According to a BrightLocal survey, 80% of customers trust online customer reviews as much as a personal recommendation. In the same survey, 92% said they read online reviews. Clearly, online reviews have a big impact on small businesses. But like any other aspect of customer service, missteps can be costly. Here are the top five most common mistakes and how to avoid them.

3 Benefits of Advertising on Instagram that small businesses can use to reach more customers

Great advertising not only entails well-written content but also stimulating and engaging visuals. As of June 2018, Instagram has 1 billion monthly active users, making it the perfect platform to share images and advertise your small business and here’s why... 1. Specific Targeting Options 2. Variety of Ad Types 3. Custom Ad Objectives

How to Mantain an Amazing Online Reputation?

You know reviews are important but how do you gather favorable ones? When a consumer is using a search engine to look up local business for their products or services, online reviews are one of the first things they look for. This general perception of your brand by the public is referred to as your online reputation and it is a crucial factor in determining your local search rankings.  Your online reputation is an ongoing project that requires proactive maintenance. While it can be overwhelming, here are a few tips to help you create an amazing reputation!

How to Rank Your Local Business in Search for $100 or Less?

Want to make sure customers can always find your business? Learn how to promote and protect your business name with Google Ads. Highly competitive keywords are the costliest to advertise with on platforms like Google Ads. For example, legal industry keywords like “auto accident attorney” can cost hundreds of dollars per click. But for less than $100 per month, you can make sure customers looking for your business in San Francisco or Sacramento Area always find you. The secret? Use your own business name as a keyword to advertise on Google. And in this video, learn how to do just that.

5 Simple and Affordable Strategies that can Help your Small Business Reach More Customers Online

How to Break into Digital Advertising For Your Small Business Without Breaking the Bank? Need to get the maximum bang to your dollar in terms of Digital Advertising? Start with these easy and less expensive techniques for small businesses located in the San Francisco Bay Area and Sacramento Area. Internet advertising spending reached a record $60 billion in 2016, according to the Interactive advertising Bureau’s annual report. That’s plenty of hard-earned cash going towards online advertising and marketing. Reaching your customers can be high-priced—however luckily for small business owners, less costly alternatives are within your reach. How are you going to get the most bang to your greenback on the subject of digital advertising? For starters, you may master these five simple techniques so that it will allow you to manage your online strategies for little to no cost.

How Do I Track Online Reviews for my Local Business?

From salons to doctors, from accountants to hotels, every business can be impacted by customer reviews. Online reviews provide an essential form of social proof to potential customers. There are online software solutions as well as service solutions. It will really depend on how much work the business owner wants to do themselves or how much they want to outsource the work. You need to know when people are leaving reviews so that you can monitor what is being said about your company and, most importantly, if someone posts something negative, you can respond quickly. More Resources For You: Can Customers In Solano County Find You Online?  L earn  10 Effective Ways to Attract More Local Customers Call or Text:  707-410-0307 Connect With Me On Social:  Facebook:  /leocallejas2 Twitter:  @leocallejas1 Instagram:  @leocallejas1 LinkedIn:  / leocallejas YouTube:  /leocallejas

What the Heck is Your Local Business Supposed to Post on Social Media?

Social media posts don’t generate leads and sales automatically. Learn how to point followers back to your small business website for the best results. Social media is a stronger tool than most small business owners realize. Don’t be satisfied with a few likes, retweets or shares here and there. Think big! Your social media posts should all have the same goal: To incite your social followers to visit your website, call your company or stop in to make a purchase. How do you inspire your social media followers to take the next step towards becoming paying customers? Post content that inspires them and make it easy for them to visit you, whether online, by phone or in person. Here’s how to create social media posts that drive customers your way: