Negocios y Comunidad en Solano

Small business owners in Solano County can’t afford to ignore online reviews. Understanding the importance of online reputation, you can turn customer reviews into a powerful marketing tool. Of all the components of digital marketing, online reviews cause the most confusion and frustration among small business owners. How are you supposed to know where customers are leaving reviews? Should you respond to them? How important are reviews to your business’ reputation? These are all important questions to answer. Although it takes some time and effort to create a strategy for handling online reviews, if you’re proactive you can turn reviews from a hassle into a powerful tool for building trust, winning new customers and improving your search engine ranking.

For many small businesses, the holidays can be a stressful time. Balancing day-to-day activities during a hectic time of year is challenging enough. Carrying out a mobile marketing strategy to draw in customers may seem like a puzzle you can’t find time to solve. If your business is located in Fairfield, Vacaville, Vallejo, and other cities around Solano County, Here are some tips to help you beef up your mobile presence, attract more potential holiday shoppers, and keep them engaged.

Give yourself the gift of more customers! Keep up with the Big Box retailers this holiday season by avoiding these common mistakes. For many businesses of every size and stripe, the run-up to the winter holidays represents peak sales and profits. Small businesses face the challenge of competing with big box store Goliaths like Walmart, Target and Amazon, and their seemingly endless parade of holiday advertisements and promotions. How can you earn and retain more jolly holiday customers? Avoid these five common pitfalls.

An online business profile makes it easier for local customers in different cities in Solano County to find and contact you. Online business profiles usually include basic contact information such as your business name, phone number, hours of operation, street address and website address. How Can an Online Business Profile Help My Business? Online business profiles are included near the top of search result pages. Popular search engines like Google, Bing and Yahoo! provide business profiles along with maps and directions to display business locations. Google My Business offers local brick and mortar stores the opportunity to target local consumers who may be searching for their storefront via mobile devices. Search engines want to provide the best, most accurate and up-to-date information to those searching for information. To do so, search engines gather relevant information across the internet to provide accurate search results.

Optimizing your Google My Business listing is the first step towards better local search rankings and a place in Google’s Local Three Pack. Whether you’re managing a small- or medium-sized business or running an enterprise-level organization with hundreds of business locations, you can’t deny the importance of your local search ranking on Google. According to one source, 50% of consumers who conduct a local search on their smartphone visit a store that same day. And if your business's visiblity is not ranking highly in your area, your brick and mortar location could be losing out to competitors.

These mistakes are killing the local online ranking of your restaurant or small business in Solano County. If you want customers in Fairfield, Vacaville, Vallejo, and other cities arount the county to find your restaurant, bar, etc, you need to fix these common problems ASAP.